What is SEM?

What is SEM?

SEM is short for Search Engine Marketing. Thanks to SEM ads, one of the digital marketing metrics, it is of great importance for brands who want to be in the first pages and top positions in search engine rankings. These ads do not necessarily have to be display. Text ads can also be used easily, making it possible to rank higher in the rankings.

SEM, which is also preferred for marketing activities or campaigns organized temporarily, enables it to attract visitors to the website periodically. In this way, a significant benefit can be obtained against competitors by providing brand awareness. When a campaign is organized, search engine marketing studies can be used to make it easier to reach sales targets.

What are the Advantages of SEM?

• Your website rank high in search engines and your website's visibility increases.
• You can reach your target audience in the simplest way and thus bring your products or services together with your potential customers in the shortest way.
• You can increase your product and service sales, and ensure that your campaigns receive more attention and contact.
• You can increase your brand awareness.
• You can prepare a request, information or contact form and add it to your website, so you can easily communicate with your customers.
• You can analyze the likes and complaints of the users who visit your website and thus you can make improvements on your website.
• By analyzing the feedbacks of SEM studies, you can direct your marketing strategies.
• You can get support from EMAY Media for SEM studies and ensure that your ads are managed in the most accurate and best way in the digital world.

What is the Difference between SEO and SEM?

SEM and SEO are two separate methods that complement each other and increase success when used together. One is Search Engine Optimization (SEO), while the other is Search Engine Marketing (SEM). Although they serve a common purpose, it is seen that there are differences when compared. Thanks to this comparison, it becomes clearer what the concepts of SEO and SEM mean.

For detailed information about SEM and prices, you can contact our EMAY team. Our expert EMAY team is ready to take you to the highest position by offering SEM service in the most professional way.