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Google Display Network

HomepageArticlesGoogle Display Network

Display (GDN) Ad Network

Display (GDN) Ad Network is an advertising model that allows Google, a type of Google Adwords product, to be published on the contracted websites based on visual content.

Display ads increase their awareness and popularity day by day due to their high cost and conversion rate. The advertising message can be conveyed in an understandable language and design. With the help of visuals, it can be expressed as both performance-oriented solutions and the most preferred and most invested advertising model in order to revive brand awareness for the target audience.

One of the most important reasons for choosing AdWords ads is that they are measurable due to their structure. However, one of the most important points to pay attention to in display ads is Google's compliance with policies that vary for many countries. For this reason, you may have the ability to target the community, preferred specific websites, moreover, sites where certain words occur.

Thanks to these targeting processes, you can publish your ads as banners or videos. In addition, Google offers the opportunity to broadcast your visual advertisements on its own products such as Youtube and Gmail, as well as with contracted websites as the publishing preference of your ads. In this way, you can easily target a user surfing the internet for whatever purpose.

Display (GDN) Ad Network Advantages

The Display (GDN) Ad Network makes it easy to find the right target audience. When users whose interests are targeted are caught by the stimuli of the service or product they are interested in, their click-through rates will increase. In other words, it makes it easier for you to discover the right target audience. If you are creating a remarketing campaign for users who have visited your site before, a user who has seen your service or product before will be more likely to interact with remarketing ads. By reminding you of your website, you will be motivated to sell, create an attraction point for visual stimuli and invest in brand awareness.

It will be much easier for you to reach the communities interested in your product in the display advertising model. In this way, your ads are shown visually to the people who are most likely to be interested in your brand or company. This method helps increase your conversion rates. In this way, you can reach current target audiences and discover your potential customers or reach your existing customers. Having ad sizes in many other dimensions is very important to determine your brand's advertising success. Measures of a brand that give high success power may differ from other brands. It varies according to the physical characteristics of your product. Replenish your budget and target audience by monitoring the variables, so you can achieve the highest conversion.


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