Bing SEO

What Is Bing? 

When you think of SEO, probably the first thing that comes to mind is Google and its coveted ranking. You may be surprised to learn how important Bing is to online marketing, too, and that it can help boost your sales. To have a solid SEO strategy, you need to take both into account. 

Technology is changing rapidly, and we don't know what the next big trends in search and marketing will be. So it's always a good idea to stay up to date on as many online platforms as possible. And while Google is the only search engine on the minds of many SEO's, optimizing your online presence to include Bing is certainly not a bad idea. 

If your prospects, customers, and readers (your"audience") go to Bing to find useful and relevant information, you want them to be able to find you. 

What is Bing SEO? 

Bing SEO probably won't be the first search engine that comes to mind when you think about search engine optimization Dec. Like most people, you immediately think about Google and make sure you follow its best practices. Although this search engine giant dominates SEO, there are other search engines that need research and optimization. 

Why is Bing SEO important? 

There are several reasons to optimize your website for Bing. 

It allows you to be one step ahead of the competition, as most businesses and websites will focus on Google alone. By following Bing'S SEO practices, your website can be seen by anyone who uses Bing and Yahoo – and 30% of Internet users are not a rate to be ignored . 

The last point to consider is the nature of Google's algorithm. The search engine giant is famous for suppressing SEO algorithm updates quite often and without too many warnings . If you include Bing in your strategy, you'll have time to adjust to Google's changes, as some of your traffic will still come from Bing. 

1.You Will Face Less Competition.

Overall, fewer of your competitors are trying to rank on Bing, which means it's easier to get a higher place in Bing search results than Google. Due to lower competition, it also takes less time to see ranking results. 

2.Bing Powers Yahoo.

As of 2009, Yahoo is powered by the search engine Bing, so optimization for Bing will naturally improve your results on Yahoo. 

3. Bing Is More Transparent About Ranking Factors.

Check out Bing Webmaster Guidelines and case studies, and you'll find that compared to Google, there are fewer mysteries about how to rank higher on Bing. They also offer tools to improve your website to suit your tastes. 

4. Bing Traffic Can Convert Better Than Google's.

According to a website analysis , Bing had a conversion rate of 20 percent, while Google's was 16.5 percent. 

5. Small local businesses get boost with Bing

For local searches, Bing tends to show a greater number of small businesses in search results, while Google is turning to older and more established, larger companies. 

For Bing SEO service, our team will help you. Contact EMAY media for more information.